Results-driven Branding and Creative Design Professional eager to apply dynamic business development, account management and strategic marketing skills toward actively supporting the employer in optimizing sales and profits.

 

Creative Branding Expertise   Advertising   Events Planning   Cost Control

Graphic Design   Data Analysis   Customer Service   Consumer Education

• Sales & Marketing Methodologies   Customer Loyalty Expert   Training & Development   Referral Source Development

Ø  Strong technical background with the ability to work independently on multiple projects, with specialized knowledge of project and brand management, various advertising medium strategies, graphic design,  numerous corporate products education, customer service processes, communication protocols, strategic planning, sales and marketing methodologies.

Ø  Effectively lead top-performing teams in concerted efforts to maximize company revenues.

Ø  Excel in defining and implementing policies, procedures and operational systems that boost productivity, efficiency and quality of operations.

Ø  Competent leader and mentor who is able to create a team environment, including building collaborative relationships, training peers to perform at maximum efficiency, and the capacity to form cross-functional coalitions in order to ensure knowledge is shared across departmental lines.

Ø  Proven ability to adapt and develop necessary skills to diverse organization needs.

Ø  Technology savvy and proficient in multiple software systems and OS platforms including InDesign, Photoshop, Illustrator, Dreamweaver, Flash, Keynote, AfterEffects, MS Office Suite, Quark, Mac and PC. 

 

 

Ø  Demonstrate focused leadership skills in collaboratively spearheading new business planning as well as leading top-performing team of staff.

Ø  Play instrumental role in building top-performing teams by actively mentoring co-workers.

Ø  Demonstrate dynamic leadership qualities and strong communication skills by successfully conducting planning meetings and delivering comprehensive strategies.

Ø  Develop and implement numerous protocols and policies with the purpose of identifying and resolving relevant customer issues in a proactive manner. 

Ø  Increase revenue streams by establishing market wide policies and procedures related to data analysis. 

Ø  Strategically diversify revenue streams and grow sales by expanding primary service lines into new markets.

Ø  Skilled at managing multiple projects and leading teams in cross-functional, concerted efforts to increase company-wide revenues.

Ø  Stay abreast of most up-to-date demographic trends and data in order to offer most viable recommendations to clientele base.

 

 

 

Ø  Recognized with Star Agent of Change award for the execution of the refresh of firm s brand.

Ø  Launched new plasma TV show in lobbies of all offices on updated platform.

Ø  Site won a Web Marketing Association Web Award and was also an American Marketing Association
M Award Finalist.

Ø  Achieved numerous company and industry awards including; Star Award - Team Player April 2008, Star Award - Agent of Change September 2007, Web Marketing Association Web Award for the redesign of firm Web site, Marketing Award for Consumer Electronic Associations Media Kit 2006, Star Team Player award for participation in the Web site effort.

 

Creative Director, Global 50 Law Firm                                                                                  2006-Present

 

  Main responsibilities included development and execution of graphic design, advertising, communications and design materials as well as working closely with Executive Director of Firm Operations to ensure organization is reaching target audience both in message and execution.  Specific functions included;

  Managed the in-house design team and interactive communications.

  Worked on creative strategy and executed all brand management initiatives. Involved in all firm communications: Web site, newsletters, alerts, advertising, sponsorships, recruiting brochures and
internal communication pieces.

  Heavily involved in the design, UI and launch of new firm Web site page content,
attorney bios, 750 new attorney photos and videos throughout site, new design and interactive sections. Solved numerous technical glitches to enable timely launch.

  Redesigned all firm pitch materials all templates for both print and electronic formats and custom
pitch covers.

  Developed and launched new brand and copy style guide.

  Revised brand strategy and initiated new brand imagery.

  Helped develop new advertising campaign, targeted media purchases and creative development.

 

Senior Designer, Bonotom Studio, Inc.                                                                                       2004-2006

 

  Main responsibilities included strategic planning of all stages of various design projects, from conceptual stages to the final product, participating in client meetings and working directly with clients. Specific projects included;

  Redesign of the BonoTom Studio s web site; layout design on various projects including magazines, annual reports, brochures, invitations, ads and posters.

  Clients included: National Association of Home Builders, Consumer Electronics Association, The Textile Museum, American Academy of Actuaries, Electrical Contractor, and The National Council of State Housing Agencies.

 

Designer, Blind Mice Studio                                                                                                         2000-2003

 

  Main responsibilities included strategic planning of all stages of various design projects, from the conceptual stages to the final product.  Specific projects included;

  Logo development and software packaging design for Sierra On-line, Activision, LucasArts Entertainment. Additional projects included packaging design for Mrs. Fields Original Cookie s and magazine ads for LucasArts Entertainment.

 

 

n BFA with Distinction. C Graphic Design, California College of the Arts

n A.A. C Graphic Design, Ricks College

n Seminar C Business Perspective for Creative Leaders Program, Yale School of Management

n Board Member/Educational Director C AIGA DC

n Board Member/Program Action Committee C The Art Institute of Washington