career objective                              

results-driven marketing specialist eager to contribute superior business development, problem-solving, and communications skills toward supporting the employer in optimizing revenue performance

profile                                                

ø  offer solid marketing and communications experience with expertise in public relations, account management, and contract administration in the health care arena

ø  facilitate client-focused, service-oriented environment vital to maximizing customer satisfaction and retention; demonstrated ability to anticipate and respond to client-specific needs

ø  proactively industry monitor trends and developments, including competitive services and marketing activities; effectively identify and capitalize on opportunities to penetrate and develop markets

ø  generate press releases and corporate communications, author documents for publication, pitch ideas and contribute to conceptualizations, and provide creative support for company initiatives

ø  design advertising campaigns, marketing collateral and corporate identity products, and tradeshow presentations

ø  sharp business acumen and experienced in managing broad scope of operations in deadline-driven environments; consistently achieve critical deadlines while maintaining high quality standards

ø  dynamic communication, presentation, negotiation, and relationship management skills; cultivate long-term contacts

ø  motivated team player equally effective in independent and collaborative settings

ø  sharp technical proficiencies including ms office (word, excel, powerpoint, access, outlook)

 

~ key achievements ~

• tripled number of referrals and new referring physicians; doubled number of referring physicians
• increased practice case load by 100%
• managed bidding process and successfully closed contract to acquire key research group client
• increased referrals by 66% in first year and 51% in second year
• granted mvp award (2008)

professional experience                

senior marketer, sun radiology, peoria, az                                                                                          7/07 c present  

• in recognition of exceptional performance, quickly progressed within company to attain senior-level position responsible for marketing, business development, and public relations functions across multiple territories for this leading provider of diagnostic medical imaging services
• apply depth of knowledge regarding industry trends and proprietary services towards expanding market share and increasing sales with existing client base; deliver winning presentations to physicians working with ct, mri, nuclear medicine, ultrasound, mammography, x-ray, and dexa technologies
• design marketing collateral and branded gifts, arrange luncheons, and personally call and visit prospective clients to promote awareness
• execute operational duties; train new marketing personnel, maintain departmental inventory, assist with scheduling and authorizations as necessary
• organize, coordinate participation in, and promote major health care events; planned and directed involvement with american college of osteopathic family physicians golf tournament (2009), peoria health fair (2009), breast cancer awareness walk (2008)

 

~ prior background ~

sales counselor, l.a. weight loss, avondale, az                                                                                 2004 c 2005

activities assistant, sun health care center, sun city, az                                                                      2001 c 2003 

counter clerk, family florist-n-more, phoenix, az                                                                                 1998 c 2001 

education                                           

bachelor of arts in communications and human services, ottawa university, phoenix, az                   2006
associate of arts in communications, glendale community college, glendale, az                                2003

nursing assistant certification                                                                                                             2001