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Yyyyyy x. yyyyyy
0000 xxxxxx xxxx , xxxx , xxxxx 00000 • (xxx-xxx-xxxx • abc@xyz.com
Business Development Executive
Communication Dynamics ~ Account Management ~ Market Penetration
Results-driven Sales and Business Development Executive eager to offer cross-functional leadership, territory management, and communications talents toward supporting an employer in achieving key performance objectives. Particularly astute at developing and cultivating key coalitions and relationships within the marketplace.
Key Transferable Skill Sets
Marketing Process Oversight • Leadership Principles • Concept Development • Human Capital Management
Brand Awareness • Community Relations • Networking Strategies • Program Implementation
Relationship Cultivation • Viability and Longevity Planning • Business Expansion
Business Process Development • Consultative Selling
Profile
Strong analytical background with the ability to work independently on multiple projects with specialized experience in information management, financial analysis and budgetary planning, tactical product branding and exposure initiatives, sales and marketing methodologies, operational efficiency practices, conflict management and effective communication techniques, research and data analysis, strategic planning, organization development and change management.
Skilled at managing multiple projects and leading teams in cross-functional, concerted efforts.
Knowledgeable in numerous facets of business expansion thus aiding in bottom line revenue increases.
Excel in defining and implementing policies, procedures and operational systems that boost productivity, efficiency and quality of the organization.
Technology savvy with expertise in numerous software applications and platforms including: Adobe Illustrator CS3, Adobe Photoshop CS3, Adobe InDesign, Quark Express 8.02, MS Office Suite, Acrobat 8.0 Professional.
Transferable Competencies
Demonstrate dynamic leadership qualities and strong communication skills in successfully steering planning meetings and delivering comprehensive strategies.
Capable of in-depth research and data analysis with the purpose of improving brand awareness and product exposure to various market segments.
Develop and implement numerous protocols and policies with the purpose of identifying and resolving relevant client issues in a proactive manner.
Stay abreast of most up-to-date research and data in order to offer most viable services to client base.
Resolve issues quickly through careful data analysis including technical and functional information.
Actively collaborate with multidisciplinary teams and departmental resources to optimize operational efficiency.
Select Accomplishments
Increased client base by 47% and ended fiscal year 117% over plan. (Lee Enterprises)
Recognized by the American Advertising Federation with 11 Addy Awards for excellence in marketing and promotion. (Lee Enterprises)
Studied eight weeks abroad in India, Germany, Netherlands, Belgium and Sweden for marketing, communications, online development and sales strategies. (Lee Enterprises)
Introduced the first virtual online magazine in local market, which monetized online content and increased online profits by 75% within 3 months. (VUE)
Increased client base by more than 50% with the first year by targeting niche accounts. (Advantage)
Professional Synopsis
Marketing Director
Lee Enterprises, Waterloo, IA 2008-Present
Primary responsibilities: Identify new business opportunities and turn potential prospects into active customers by consulting customers on financial services. Manage new and existing product lines from a marketing perspective. Charged with combining two existing publications, VUE and PULSE.
Supervised internal operations and established and maintained a successful sales environment including training and development of key employees.
Charged with combining two existing publications VUE Magazine and PULSE
Spearheaded the marketing of niche products as well as created strong brand awareness and provided high-quality marketing solutions.
Provided strategic leadership to team of seven sales, design and writing professionals including art direction, website design, editorial content, client relationships, marketing, sales and distribution.
Marketing Director
VUE Magazine, Dubuque, IA 2003-2008
Primary responsibilities: Provided exceptional design and developed aggressive branding solutions for corporations, retailers and non-profits.
Consolidated clients use of outside advisors to become main point of contact and SME.
Introduced additional revenue streams and identified business expansion opportunities through new products and online services.
Marketing Manager
Advantage Media & Marketing, Pasadena, CA 1992-2002
Primary responsibilities: Managed marketing, advertising and promotions team for entire organization.
Established creative marketing strategies to exceed organizational objectives.
Evaluated customer research, market conditions, competitor data and implementation of client marketing plans.
Education & Additional Information
Associate of Arts - Business, Pasadena City College
Additional Coursework C Management and Technical Education
Non-Profit Marketing Work for Numerous Community Organizations: Dubuque Symphony Orchestra, Dubuque Museum of Art, Mississippi River Museum and Aquarium, Waterloo Center for the Arts, Relay for Life.
Yyyyyy x. yyyyyy
DATE
NAME HERE OF RECIPIENT
NAME HERE OF COMPANY
Dear RECIPEINT NAME:
Recent research into COMPANY NAME prompted me to immediately update my resume for your review. Based on my knowledge of this company, I am very interested in interviewing for STATE POSITION YOU ARE SEEKING. I am eager to apply my specialized skill set in Business Analysis and Development, Marketing Management, Leadership Initiatives, as well as Brand Awareness Processes to an organization in need of a strong multi-tasker and excellent communicator. I also have a diverse professional background and am comfortable in environments where a collaborative structure is paramount to success. I am seeking a position with your organization drawing on my varied skill sets.
I am an exceptionally hard worker who operates well under stressful conditions and my peers consider me a strong team player. My enthusiasm comes from utilizing my skill set to benefit the organization and streamlining and improving processes as evidenced by my accomplishments and contributions to my past employers. I am also capable of assimilating into a new environment easily and feel that I could quickly become part of your team. I enjoy the chance to work directly with various departmental resources in both learning and mentoring fashions. I am selectively seeking an organization that is progressive thinking and in need of a professional who can make an immediate and positive impact on productivity and processes.
After your review of my resume, I hope you will agree that this would be a mutually beneficial arrangement. I plan to call you early next week. At that time, I can answer questions concerning my background and experience and we can discuss the desirability of an introductory meeting. Please contact me sooner if you wish to talk before then. I look forward to speaking with you.
Sincerely,
Brice Johnson
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