Highly Experienced Marketing Leader with a track record of successfully executing national and international marketing strategies to support aggressive goals for growth and market share.  Ability to create and execute marketing plans that clearly position, develop brand awareness, align perception and create distinction among competitors. Seeking a Senior Level Marketing Position with a progressive organization that values visionary leadership, creativity and the ability to drive superior business results. 

 

Core competencies include:

Marketing Strategies

Corporate Communications

Creative Team Leadership

Product Positioning/Branding

Web & Print Content

Focus Group & Market Research

Develop Training Materials

Sales Collateral & Support

Public & Media Relations

New Product Launch

Interpret Consumer Trends

Persuasive & Effective Speaker

 

Available for Relocation and/or Travel

 

Professional Profile

 

   Expertise in evaluating and optimizing marketing, advertising and communications plans that demonstrate insight, innovation and creativity; select high performing tools for maximized impact and minimal cost.

   Superior business analysis and process improvement acumen, drive streamlined and standardized actions that allow for greater impact and ease of work flow.

   Thrive in a fast-paced, highly creative environment; produce results with measurable impact.

   Accountable in a high-profile executive role, overcome complex business challenges, make high-stakes decisions in a high-pressure environment using experience-backed judgment and integrity.

   Exceptional communications competence with broad experience in creating brand messaging.

   Build and maintain mutually beneficial relationships and foster strategic alliances with key partners.

   Lead creative development processes, technical and sales driven collateral to support business goals.

 

Professional History

 

GREENSCAPE PUMP SERVICES, INC., Carrollton, TX                                                                      2009 to Present

Marketing Communications Manager

   Lead corporate marketing and communications strategies for a multimillion-dollar company that develops and constructs high-end, commercial water features.

   Direct brand management initiatives, corporate positioning and industry awareness through targeted events, presentations and trade show appearances.

   Research and identify market trends through comprehensive industry data collection; maintain awareness of competitive activity and opportunities.

Key Contributions

ð  Spearheaded the development and launch of an integrated, multi-channel print, catalog, web and direct marketing campaign.

ð  Developed an innovative Continuing Education program that gained the approval of the  American Institute of Architects and the American Society for Landscape Architecture; personally facilitate presentation to firms across the US.

ð  Streamlined the company website to reflect a more polished image, resulting in higher web traffic and ease of use.

 

 

MESA DESIGN GROUP, Dallas, TX                                                                                                                 2006 to 2009

Landscape Architect

   Collaborated with highly creative multidisciplinary team to create detailed landscapes for clients around the world.

Key Contributions

ð  Self taught functionally and design applications on complex animation software 3D Studio Max; led efforts to create the firms first 3D  architectural renderings.

ð  Key member of a team that was honored with multiple awards from American Society for Landscape Architecture.

 

SHABLE & ASSOCIATES, Houston, TX                                                                                                         1998 to 2003

Account Executive

   Developed and fostered lucrative business relationships with high-end clients for a leading advertising, direct marketing and communications agency, with a portfolio valued at over $6MM annually.

   Spearheaded creative development efforts, collaborated with client representatives to define business goals, and created marketing collateral materials to enhance marketing strategies.

 

Technology Proficiencies

 

Software: Adobe CS4 (InDesign, Photoshop, Illustrator, Dreamweaver, After Effects), Autocad, 3DSMax, sugarCRM, Google Apps, and MS Office

 

Web/Multimedia: ColdFusion, Flash, Dreamweaver, Fireworks, EMC Documentum, Visual SourceSafe, Search Optimization, Web Server Administration, Content Management Systems

 

Education

 

WILKES UNIVERSITY, Wilkes-Barre , PA - Bachelor of Arts, Major in Fine Arts, Minor in English

THE UNIVERSITY OF TEXAS AT ARLINGTON, Arlington, TX - Masters of Landscape Architecture

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Name

Title

Company

Address 1

Address 2

City/State/Zip

Date Here

Dear <Name Here>,

 

I have enjoyed much success in my career as a Marketing Executive, and am ready for additional responsibilities and challenges.  Please accept this letter and the attached resume as application for the position of <position here>. I am convinced after reading the description for this position on <location of job ad here>, that I am the ideal candidate for the job.

 

 

I have an excellent track record of cultivating business relationships and executing sales and marketing plans.  According to the job description for <position here>, you are seeking someone with the ability to <choose something from the job description here>.  I am well versed in <specific here> and know that I could be an integral member of your team.  In addition, I am a highly creative professional with the ability to lead cutting edge campaign development.

 

Here a few examples of my success:

 

ð  Reengineered the company website to reflect a more polished and professional presence to elevate perception, drive brand awareness and increase internet interest.

ð  Established myself as a subject matter expert for marketing and corporate communications advertising strategies, develop strategic partnerships with internal and external partners to drive business goals.

ð  Developed a well received landscape architecture training presentation, that was approved by the American Society for Landscape Architecture as a progressive training tool for firms throughout the US.

 

As a proven leader, I believe it would be mutually beneficial for us to meet.  I will contact you soon to arrange for an interview. Should you require any additional information, I can be contacted at the phone numbers listed above.

 

Best Regards,